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selling your home
If you are in the market to sell your home in New Jersey, you’ll want to interview the most dynamic Realtors in Short Hills, Millburn, Summit, Maplewood, South Orange, Livingston, Chatham, Madison, and surrounding New Jersey towns! Sue Adler and her team of experts on the local towns and New Jersey real estate can guide you every step of the way.
Big or Small, we sell them all-
prepare
to sell -
select
an agent -
pricing
strategy -
accepting
an offer -
attorney
review -
contingency
period -
closing
If you have been in your home for many years, we may recommend a pre-inspection, so that you can take care of any potential issues ahead of time or disclose them to potential buyers. Think of this as preventive medicine.
As we see buyer inspection contingencies being dragged out and working against the sellers, while not foolproof, this strategy has saved time, money, and headache for our sellers, while giving the buyers peace of mind that they are getting a good house.
At our consultation, we will discuss whether or not this is a good option for you.
Getting pre-approved is a critical step in the home buying process. Understanding your purchase power will empower you to know exactly what you can afford. We find most clients are reluctant to get pre-approved because they believe the process is long and cumbersome when in fact a 15-minute phone call and some basic documents typically yield a pre-approval within an hour or two. If you are a serious home buyer, getting pre-approved also sets you up for success because you can use that pre-approval to make an offer. No one will take you seriously if you present an offer without financial backing.
Because we have completed a buyer consult, we find most of our clients find a home they love within the first 10 homes we show them. This is because we preview every home before we show you it, checking to make sure it matches your criteria, the last thing we would ever want to do is waste your time. That being said, some of our clients take a bit longer, and that's totally OK. We understand that this is a huge decision and we are here for the long haul. While viewing properties our agent partners will highlight the good, the bad and the ugly, ensuring you know exactly what you are buying.
Congratulations! You have found a property that you love! Your agent partner will now pull comps and discuss making an offer with you. Offers are comprised of three parts, first is of course price, second is terms and third is the offer package. When considering your offer you will want to review offers and understand other interest in the property. Because our towns are so sought after it is not uncommon to be in multiple offers where our buyers will need to offer over asking to win the home. The good news is our experienced team has successfully negotiated thousands of homes and we will guide you every step of the way. Terms are an often overlooked part of the offer process. What is the ideal closing date, how much money are you putting down, is there a mortgage contingency or any inspection clauses? These are just a sampling of the various terms that could make your offer stronger, even with a lower price. Last is the offer package, homes are personal and we always recommend our buyers write a letter and include a picture to the sellers about themselves and why they love the home. We have seen time and time again that people want to do business with people they like, personal letters help bridge the gap between a business transaction and a personal relationship.
Inspections are critical. This is your opportunity to review the property for any defects that you were unaware of at the time of your offer. We have an extensive list of highly regarded inspectors who are extremely thorough, patient at answering your questions and knowledgeable about finding solutions to problems. Traditional inspections include a general home inspection, wood destroying insect inspection, oil tank scan, and level 2 chimney inspection. Pending the results of these inspections, it may be recommended that we conduct follow up inspections by a specialist such as an electrician and/or plumber, not to worry we have a long list of those as well :)
Woohoo! You made it to the closing table! We will schedule a final walk-through of the home to ensure everything is as we expected it to be, no holes in the wall, big scratches on the floor, etc.. The week of closing we will provide you with a list of utility providers to switch over your electric, gas and water service, no one wants to move into a house without electricity that's just no fun! You will then head to the closing location, sign a ton of documents and officially be a homeowner!!! Your agent partner will be with you every step of the way.
Moving in can be stressful, but we have a long list of movers who can help make the process smoother for you. Our relationship doesn't end at closing, in fact, it is just getting started. Being part of the Sue Adler Team family means you have access to our list of preferred vendors, will get invites to all our client events like Pie Day, our famous Pumpkin Patch Party, and annual client party. We are always just a call, text or email way, please never hesitate to ask for anything, we are Yours to Count on.
Click on each factor to learn more
We recognize that it is very overwhelming for people who have been in their homes for 20+ years to think of moving. Caring concierge service, with hand-holding through every step of the process is crucial.


Having your own Listing Success Team takes the “overwhelm” out of every step of the process for you, so you will never have to navigate this alone.
an “Easy Exit Listing Agreement” No more being locked into a long-term contract!
Ask me or any member of the Sue Adler Team ANY question about selling your home or property.
Call 973-936-9129 or email [email protected].
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Preparing Your
Home to SellPrepare your home to sellIf you live in an older home, we may recommend a pre-inspection, so that you can take care of any major issues ahead of time or disclose them to potential buyers.
Homes that need major repairs receive lower offers to begin with. During inspections, buyers will often try to renegotiate the sale price based on repairs found. We believe in keeping our sellers in the driver’s seat and as we see buyer inspection contingencies being dragged out and working against the sellers. The Sue Adler team is working with a few local real estate attorneys and challenging the status-quo by having our clients take a pro-active approach in addressing major inspection repairs prior to coming on the market. Think of this as preventive medicine. This strategy, while not foolproof, has saved time, money, and headache for our sellers, while giving the buyers piece of mind that they are getting a good house.
At our consultation, we will discuss whether or not this is a good option for you.
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When Selling Your Home
in As-Is Condition
Makes SenseWhen selling in as-is condition makes senseIf your home is potentially a teardown or needs many repairs, it may be a candidate for an as-is condition sale, where staging would not be a good investment. We can help advise you once we see your home as this is really on a case by case basis.
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Decluttering
DeclutteringWhen you list your home for sale you want to create an environment where buyers can envision themselves creating years of memories just as you have. Many of our clients have lived in their homes for 30+ years and have accumulated a ton of belongings over that time. We work with some of the best organizers, stagers and contractors in the area who assist our clients in decluttering, packing, storing, donating, and estate sales. The process might seem daunting at first, but once our clients see the team in action, it’s common to hear them describe it as “freeing”.
For a copy of our Room By Room Guide to Decluttering and a list of where to sell or donate your "stuff", click here.
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The Magic of Painting
and Staging
Download our Guide & List
The Sue Adler Team's List to Sale Price ratio is 108%. We tailor a carefully thought out marketing campaign showcasing each listing's unique qualities and lifestyle
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Videos
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Postcards
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Twilight Photography
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Drone Aerial
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Photography -
Property Brochures
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Instagram Marketing
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Facebook Marketing
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Live Virtual Broker and
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Public Open houses -
Marketing &
Inside Sales StaffWe call and Email Sue Adler Team Database of over 30,000 people. -
Matterport 3-D
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Walk Through -
Realtor and Consumer
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Email Campaigns -
Luxury and Historic Homes
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Casting a Wide Net
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Global Network
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Lifestyle Marketing
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Inventory & Sales
Inventory & SalesWhen you meet with us, we will show you week over week and year over year trends and help you determine the best timing for getting top dollar. It's not what you may think!
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Interest Rates
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Property Taxes
Property TaxesDespite the SALT tax law changes, our towns continue to be attractive over Bergen County, Westchester NY, and Connecticut since our tax basis is lower. However, for buyers looking to purchase in our towns, homes with higher property taxes have been and continue to be affected, as buyers have become even more cost-conscious. If you are concerned that your assessment may be high, you have until April 1st to file for an appeal. We work with great attorneys who are ready to help.
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Covid 19
The Magic of Painting and Staging
According to a National Association of Realtors survey, homes that sold after four weeks on the market sold for 6% less than ones that sold in the first four weeks. Only 10% of home buyers can visualize the potential of a home online. A staged home evokes an emotional connection, creates more interest and therefore sells faster and for more money. Staging/Cosmetic Improvements are an investment, typically costing between $2,000 and $15,000+ depending on whether furniture needs to be rented, wall paper needs to come down, etc. Weigh this with many additional months on the market and lowering your price 5-10% and it should become a no-brainer.
Before

After

Your Listing Success Team

If you are in the market to sell your home in New Jersey, you’ll want to interview the most dynamic Realtors in Short Hills, Millburn, Summit, Maplewood, South Orange, Livingston, Chatham, Madison, and surrounding New Jersey towns! Sue Adler and her team of experts on the local towns and New Jersey real estate can guide you every step of the way.
virtual home selling workshop
Come to our Virtual Home Selling, Prep, & Staging Workshop, and learn what it takes in today’s market to sell your home quickly & for top dollar!
- Are you concerned about a home inspection and unsure of what repairs, if any, you should make upfront?
- Do you have years of accumulated "stuff" that you don't know what to do with?
- Would you find it beneficial to learn exactly what you need to do to get your home ready for the market to attract today's buyers?
- Would you like to learn the best-proven pricing, and marketing strategies to get top dollar in today's market?
- Are you interested in learning about our local market trends and the best timing to sell?
WHAT ATTENDEES ARE SAYING:
- Decluttering - how and why to get rid of years of accumulated stuff
- Staging - and paint color tips to attract today’s buyers
- Pre-inspection - whether or not it makes sense for you, which repairs, if any to address upfront, and when to sell “as-is”
- Marketing - How to ATTRACT the right buyers to your home and help them envision living there
- Pricing and Timing - the strategy to get maximum interest and top dollar
- Bulletproofing - the transaction so that you are in the driver’s seat throughout the contract-to-close period
- Detailed analysis - of our local market data broken out by price range to give you context to make informed decisions
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Client Reviews
- All Agents
- Justin Braverman
- Jason Olmo
- Christine Hunter
- Bobbie Madugula
- Paola Palacios
- Shawna Morgan-Smith
- Kelsey Santiago
- Kat Brask
- Terry Orr
- Finn Polisin
- Louise Ozolins
- Beth Stein
- Jeremy Gulish
- Ashima Mehra
- Amy Mascarina
- Jeff Petrella
- Reem Malik
- Vikas Poddar
- Rich Peluso
- Heidi Ferro
- Jessica Lascar
- Kathleen Lamendola
- Erika Olesen
- Laura Norwalk Bendelius
- Abby Tanzer
- Amy Deuchler
- Alana Zuber
- Larry Chiger
- Jennifer Miller
- Lee Smith
- Michele Matsikoudis
- Amy Esposito
- Melissa DiMartini Bulwith
- Peter Jacoby
- Chris Arcadia
- Scott Shuman
- Sue Adler
Amy is incredible in what she does. Beyond her expertise and professionalism, Amy was amicable and kind throughout our home buying process. She not only answered all the questions with in-depth explanations but also helped us connect to the right kind of professionals in her network. Her knowledge and experience combined with her patient approach, made this otherwise stressful event a smooth and successful process for us. I highly recommend her to anyone looking for a top-notch real estate services! Cannot thank her enough for everything she did for us. She also helped us rent our current home.
We have sold homes in the past but were very impressed at the value Sue's team delivered in providing a skilled, experienced and dedicated team who worked relentlessly on our behalf through each step of the process. They took a process that often includes significant hurdles and may appear somewhat complicated and simplified it for us from beginning-to-end.
For me, the Sue Adler Team was the perfect match as I prepared to put my Short Hills home on the market and was working full-time. Every step of the way, they supported with great advice, referrals and more. This is an extremely well-resourced, experienced and professional team. They didn’t miss a beat in pricing, staging and buyer selection. I wanted the best, and I found it in Sue and her team.
Our Realtor, Melissa Bulwith, with the Sue Adler Team of Keller Williams was everything you could hope for as a consummate professional!! As our Realtor, Melissa advised us on the best strategies needed for a successful outcome. Melissa Bulwith coordinated and directed her TEAM, a whole group working seamlessly together in making our dream come true of listing/prepping/receiving multiple bids the FIRST weekend listed/selling/closing our 20 year beloved family home in New Providence, NJ. She has an in-depth knowledge of the area and if you listen to her advice, you can be successful too!! Of note, we did this entire transaction with Melissa Bulwith while we were located out of state, no easy task, unless you have Melissa on your side!! We highly recommend her wholeheartedly to any families moving into/out of New Providence and the surrounding area.
Finn is an excellent agent. He went above and beyond to help us find our home. He was extremely responsive, encouraging, and patient with us throughout the entire process.
Barbara and I wanted to express our thanks and appreciation to Louise and her team that was so helpful to us both in the selling our home in South Orange and the finding and purchase of our Home in Monroe. Louise was kind, understanding, patient and professional. She never once showed us any property that she knew we would have no interest
I had a great experience with Terry who assisted me in finding local providers to improve my sale and purchase. She truly listened to my needs when searching for a home and remained dedicated to fulfilling them. When it came to selling my house, she assembled a strong team who provided guidance in all aspects of the process, making it easy and stre
I recommend Justin without hesitation. He listens well and was able to balance two sometimes competing ideas of what we were looking for. He is fun to be around and went out of his way for us on several occasions. When we found our place, he made sure we were the first potential buyers through the door.
If you're like us, maybe you have worked with some real estate agents in the past. We quickly realized that the Sue Adler team is head-and-shoulders above the rest. They know what they're doing - and following their advice to the letter paid off in big ways. We found every member of the team to be expert, professional, proactive, organized, and
After interviewing top Westfield agents, we decided to list with The Sue Adler Team and I can say they are hands down the best real estate team we have ever worked with. They had gotten a record breaking price for the custom newer home down the street and we had a unique updated character home with a carriage house and pool which we anticipated mig
Open Houses
Luxury and Historic Homes
Sue Adler has more luxury listings sold than any other KW agent internationally. At the last KW Convention, Sue Adler did a presentation on "How to Land The Luxury Listing and Get it Sold In A Shifting Market". Sue also is Part Owner of KW UK Region.

Sue speaks at Inman Connect Global Conference in NYC regularly, is on stage at KW International events regularly, and has built relationships with almost all of the relocation companies and agents across the country over the years, resulting in 25% of our business being referred through relocation companies or referrals from other agents.
Casting a Wide Net
Every very house has its unique features, and we highlight these in our marketing. Our marketing team is collaborative and we create the perfect marketing campaign for each listing to attract the most amount of buyers for your house.

Global Network
Lifestyle Marketing
So Your future Buyer Can Envision Living In their New Home and Community - We want to know your story. What have you loved about living there?
Covid 19
Introducing: The Sue Adler Team’s “Virtually Virtual” Home Showing Process!
As we navigate through life with this global pandemic, we face the challenge of keeping our community safe, while helping our clients meet their essential housing needs. As such, we have come up with a “virtually virtual” way of showing homes to those who have to buy or sell at this time.
Here is what we are seeing:
-Families living in urban apartments, eager to move into a safe and spacious suburban home with a yard
-Families that have been sheltering in place, seeing the need for a space with first-floor living quarters that their aging parents can move into
-Renters whose leases are ending, with the need to purchase a home ASAP
-Sellers whose homes went under contract before COVID, with the need to find a new home to purchase ASAP
-Sellers who plan to relocate to another state, with the need to sell their home
-Buyers who have already sold their out-of-state property with the intention of relocating to NJ, anxious to purchase a new home
In order to serve the essential housing needs of our clients, while keeping everyone safe, we have developed a carefully thought-out plan.
Here’s how it works:
Digital Showcases: All of our listings now have a Digital Showcase that interested Buyers must review prior to scheduling a showing. Each showcase features 25+ photos, a Video Walk-Through and/or 3-D Matterport Walk-Through, an Interactive Floor Plan, a Virtual Brochure with full details on the house, and a Survey (if available), as well as photos of the mechanicals and ceiling height, and a Seller’s Property Disclosure, which are available upon request.
Tailored Showings: Understanding that each Buyer and Seller has different needs, we will tailor the showing process for each client. We are offering both FaceTime and Zoom showings, both of which can be done on an individual basis or through one of our Virtual Open Houses.
For the buyers who wish to schedule an in-person “no-touch” showing in order to make an informed purchase decision, we have specific safety measures in place. They must abide by the following:
-Buyer to send pre-approval when setting up a showing appointment
– Buyer and Seller to sign COVID-19 disclosures prior to the showing
-Seller to leave all lights on, open some windows for ventilation and open all interior doors so that clients do not need to touch anything while in the home
-Buyer and Agent to arrive with their own gloves and masks. Booties will be supplied
-Agent to access the key in the lockbox and open the front door
-Buyer and Agent to alternate walking through the house to ensure the practice of social distancing
-Buyer to refrain from bringing children to showing
I’m excited to report that since launching this virtual vetting process on April 15th, The Sue Adler Team has put 6 homes under contract. My team and I are here to guide you through this new process and provide all parties with a worry-free experience. During this time of uncertainty, you can relax knowing that you have a caring, experienced, and highly skilled team of real estate experts working for you. We are grateful for the opportunity to help you and your family achieve your real estate goals.
Yours to count on,
Sue Adler
973-936-9129