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selling your home
If you are in the market to sell your home in New Jersey, you’ll want to interview the most dynamic Realtors in Short Hills, Millburn, Summit, Maplewood, South Orange, Livingston, Chatham, Madison, and surrounding New Jersey towns! Sue Adler and her team of experts on the local towns and New Jersey real estate can guide you every step of the way.
Big or Small, we sell them all-
prepare
to sell -
select
an agent -
pricing
strategy -
accepting
an offer -
attorney
review -
contingency
period -
closing
If you have been in your home for many years, we may recommend a pre-inspection, so that you can take care of any potential issues ahead of time or disclose them to potential buyers. Think of this as preventive medicine.
As we see buyer inspection contingencies being dragged out and working against the sellers, while not foolproof, this strategy has saved time, money, and headache for our sellers, while giving the buyers peace of mind that they are getting a good house.
At our consultation, we will discuss whether or not this is a good option for you.
Getting pre-approved is a critical step in the home buying process. Understanding your purchase power will empower you to know exactly what you can afford. We find most clients are reluctant to get pre-approved because they believe the process is long and cumbersome when in fact a 15-minute phone call and some basic documents typically yield a pre-approval within an hour or two. If you are a serious home buyer, getting pre-approved also sets you up for success because you can use that pre-approval to make an offer. No one will take you seriously if you present an offer without financial backing.
Because we have completed a buyer consult, we find most of our clients find a home they love within the first 10 homes we show them. This is because we preview every home before we show you it, checking to make sure it matches your criteria, the last thing we would ever want to do is waste your time. That being said, some of our clients take a bit longer, and that's totally OK. We understand that this is a huge decision and we are here for the long haul. While viewing properties our agent partners will highlight the good, the bad and the ugly, ensuring you know exactly what you are buying.
Congratulations! You have found a property that you love! Your agent partner will now pull comps and discuss making an offer with you. Offers are comprised of three parts, first is of course price, second is terms and third is the offer package. When considering your offer you will want to review offers and understand other interest in the property. Because our towns are so sought after it is not uncommon to be in multiple offers where our buyers will need to offer over asking to win the home. The good news is our experienced team has successfully negotiated thousands of homes and we will guide you every step of the way. Terms are an often overlooked part of the offer process. What is the ideal closing date, how much money are you putting down, is there a mortgage contingency or any inspection clauses? These are just a sampling of the various terms that could make your offer stronger, even with a lower price. Last is the offer package, homes are personal and we always recommend our buyers write a letter and include a picture to the sellers about themselves and why they love the home. We have seen time and time again that people want to do business with people they like, personal letters help bridge the gap between a business transaction and a personal relationship.
Inspections are critical. This is your opportunity to review the property for any defects that you were unaware of at the time of your offer. We have an extensive list of highly regarded inspectors who are extremely thorough, patient at answering your questions and knowledgeable about finding solutions to problems. Traditional inspections include a general home inspection, wood destroying insect inspection, oil tank scan, and level 2 chimney inspection. Pending the results of these inspections, it may be recommended that we conduct follow up inspections by a specialist such as an electrician and/or plumber, not to worry we have a long list of those as well :)
Woohoo! You made it to the closing table! We will schedule a final walk-through of the home to ensure everything is as we expected it to be, no holes in the wall, big scratches on the floor, etc.. The week of closing we will provide you with a list of utility providers to switch over your electric, gas and water service, no one wants to move into a house without electricity that's just no fun! You will then head to the closing location, sign a ton of documents and officially be a homeowner!!! Your agent partner will be with you every step of the way.
Moving in can be stressful, but we have a long list of movers who can help make the process smoother for you. Our relationship doesn't end at closing, in fact, it is just getting started. Being part of the Sue Adler Team family means you have access to our list of preferred vendors, will get invites to all our client events like Pie Day, our famous Pumpkin Patch Party, and annual client party. We are always just a call, text or email way, please never hesitate to ask for anything, we are Yours to Count on.
Click on each factor to learn more
We recognize that it is very overwhelming for people who have been in their homes for 20+ years to think of moving. Caring concierge service, with hand-holding through every step of the process is crucial.
Having your own Listing Success Team takes the “overwhelm” out of every step of the process for you, so you will never have to navigate this alone.
an “Easy Exit Listing Agreement” No more being locked into a long-term contract!
Ask me or any member of the Sue Adler Team ANY question about selling your home or property.
Call 973-936-9129 or email [email protected].
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Preparing Your
Home to SellPrepare your home to sellIf you live in an older home, we may recommend a pre-inspection, so that you can take care of any major issues ahead of time or disclose them to potential buyers.
Homes that need major repairs receive lower offers to begin with. During inspections, buyers will often try to renegotiate the sale price based on repairs found. We believe in keeping our sellers in the driver’s seat and as we see buyer inspection contingencies being dragged out and working against the sellers. The Sue Adler team is working with a few local real estate attorneys and challenging the status-quo by having our clients take a pro-active approach in addressing major inspection repairs prior to coming on the market. Think of this as preventive medicine. This strategy, while not foolproof, has saved time, money, and headache for our sellers, while giving the buyers piece of mind that they are getting a good house.
At our consultation, we will discuss whether or not this is a good option for you.
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When Selling Your Home
in As-Is Condition
Makes SenseWhen selling in as-is condition makes senseIf your home is potentially a teardown or needs many repairs, it may be a candidate for an as-is condition sale, where staging would not be a good investment. We can help advise you once we see your home as this is really on a case by case basis.
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Decluttering
DeclutteringWhen you list your home for sale you want to create an environment where buyers can envision themselves creating years of memories just as you have. Many of our clients have lived in their homes for 30+ years and have accumulated a ton of belongings over that time. We work with some of the best organizers, stagers and contractors in the area who assist our clients in decluttering, packing, storing, donating, and estate sales. The process might seem daunting at first, but once our clients see the team in action, it’s common to hear them describe it as “freeing”.
For a copy of our Room By Room Guide to Decluttering and a list of where to sell or donate your "stuff", click here.
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The Magic of Painting
and Staging
Download our Guide & List
The Sue Adler Team's List to Sale Price ratio is 108%. We tailor a carefully thought out marketing campaign showcasing each listing's unique qualities and lifestyle
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Realtor and Consumer
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Casting a Wide Net
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Global Network
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Lifestyle Marketing
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Inventory & Sales
Inventory & SalesWhen you meet with us, we will show you week over week and year over year trends and help you determine the best timing for getting top dollar. It's not what you may think!
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Interest Rates
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Property Taxes
Property TaxesDespite the SALT tax law changes, our towns continue to be attractive over Bergen County, Westchester NY, and Connecticut since our tax basis is lower. However, for buyers looking to purchase in our towns, homes with higher property taxes have been and continue to be affected, as buyers have become even more cost-conscious. If you are concerned that your assessment may be high, you have until April 1st to file for an appeal. We work with great attorneys who are ready to help.
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Covid 19
The Magic of Painting and Staging
According to a National Association of Realtors survey, homes that sold after four weeks on the market sold for 6% less than ones that sold in the first four weeks. Only 10% of home buyers can visualize the potential of a home online. A staged home evokes an emotional connection, creates more interest and therefore sells faster and for more money. Staging/Cosmetic Improvements are an investment, typically costing between $2,000 and $15,000+ depending on whether furniture needs to be rented, wall paper needs to come down, etc. Weigh this with many additional months on the market and lowering your price 5-10% and it should become a no-brainer.
Before
After
Your Listing Success Team
If you are in the market to sell your home in New Jersey, you’ll want to interview the most dynamic Realtors in Short Hills, Millburn, Summit, Maplewood, South Orange, Livingston, Chatham, Madison, and surrounding New Jersey towns! Sue Adler and her team of experts on the local towns and New Jersey real estate can guide you every step of the way.
virtual home selling workshop
Come to our Home Prep, Staging & Selling Workshop, and learn what it takes in today’s market to sell your home quickly & for top dollar!
- Are you concerned about a home inspection and unsure what repairs, if any, you should make upfront?
- Do you have years of accumulated "stuff" that you don’t know what to do with?
- Would you benefit from learning exactly what you need to do to get your home ready for the market and attract today’s buyers?
- Are you interested in discovering the best proven pricing and marketing strategies to achieve top dollar in the current market?
- Would you like to learn about local market trends and the optimal timing to sell?
- Are you curious about how recent changes in real estate laws will affect you?
WHAT ATTENDEES ARE SAYING:
- Decluttering: Discover how and why to eliminate years of accumulated “stuff.”
- Staging, Painting, & Prep: Get tips on everything from paint colors to staging techniques that will captivate today’s buyers and maximize your profit.
- Pre-Inspection: Find out if a pre-inspection makes sense for you, which repairs (if any) to address upfront, and when to sell “as-is.”
- Strategic Marketing Techniques: Learn how to attract the right buyers and help them envision living in your home.
- Bulletproofing the Transaction: Stay in control throughout the contract-to-close process.
- Detailed Analysis of Local Market Data: Gain context and insights broken down by price range to make informed decisions.
- Recent Industry Changes: Understand the new real estate laws and what they mean for sellers.
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Great job by Justin and everyone on the Adler Team in selling my home! I would definitely recommend them to anyone selling their home now or in the future.
When we decided to sell our condominium, Tracy assisted us throughout the entire process. From determining the selling price to reviewing offers, Tracy guided us with her expertise and knowledge about the housing market. Consequently, we were able to sell our condominium in less than a week. Tracy answered all our questions and concerns during the process, and continued to reassure us with her calm and confident demeanor. Everything went seamlessly, and we were extremely grateful to have had Tracy as our realtor.
My contact with Melissa began before I was ready to sell my home. Schooling me on the steps necessary to prepare my home to get the best offers was invaluable. Once I committed to selling my home Melissa and the Sue Adler team were available, responsive and went above and beyond my expectations . Recommendations for workmen to make necessary updates were excellent. A weekend of open houses resulted in 23 offers, all above the listed price. When, after accepting the best offer, I was incapacitated in an accident, Melissa and the support team made every effort to fill in the gaps and attend to items which required resolution prior to closing. I highly recommend Melissa and the Sue Adler team without reservation.
You may think "complete service" is a broker's marketing talk. Here it is understated. We had a set of circumstances of living 1,2000 miles away with caretaking responsibilities and limited time to sort through a house full of memories and make emotional choices. Over three years, Melissa talked us through it and then when crunch time came, she and her team went into super hero mode. If we had problems, she had solutions. Packing up artwork for example. She knew the perfect packer. She was there to give the packer access. What to sell? What to donate? What to throw away? Again, she could call on experts in the field to provide valuations. Almost all of this occurred with me thousands of miles away. It's not just that she found someone to do these things. She found wonderful, sensitive highly skilled people. If there were gas readings to be done, her folks were there. If a cable box needed dropping off, they did it. If a last minute paint job was needed, she found the person. We could not have ever expected the level of service we got. It was a dream working with Melissa and her team.
Justin provided an excellent support as a seller's agent and drove a very successful sale finding the right buyer in only 3 days! As I am in a different state, he also helped coordinate all the ancillary services - in particular staging and fixing of some small issues - which went beyond my expectations. I strongly recommend Justin to any seller who wants to get the best results and quickly.
I can’t say enough about how amazing Sue and her team are. They were incredibly responsive and always got back to us promptly. Their expertise in handling transactions, especially when things got complicated, was invaluable. Sue and her team were there to support us every step of the way. We are thrilled we chose her, as her local knowledge, expe
My wife and I have over 25+ years of purchasing/selling homes (over 14 bought/sold) and have used many brokerages/agents. Melissa and the Sue Adler team (unbelievable support) were by far the best we have ever worked with on selling our home in Basking Ridge. Melissa was the consummate professional and made the sale of our home the easiest and quic
As one who has bought and sold several properties, this was an exceptional experience. Hired to assist with the sale of an aunt's home in an area 50 miles from us, she delivered precisely as explained, achieving a price beyond their estimate and well beyond her hopes despite multiple challenges involved with the property. Also appreciated the trans
The buying and selling process was an absolute dream with Jennifer! Working with her and her wonderful team was seamless. She is organized, super responsive and extremely knowledgeable/savvy about all aspects of buying and selling a home. Jennifer was always one step ahead of the game and was there to guide us through each and every decision - big
Selling a house you’ve lived in for 25 years is a daunting task. Doing so in your 80s adds even more stress. We needed someone who could guide us through this complex process and lead us to a successful outcome. Jennifer Miller became that guide, navigating us through these challenging waters with patience and expertise. She supported us every st
Post Cards
Twilight Photography
Drone Aerial Photography
Property Brochures
Facebook Marketing
Open Houses
Realtor and Consumer Campaigns
Luxury and Historic Homes
Sue Adler has more luxury listings sold than any other KW agent internationally. At the last KW Convention, Sue Adler did a presentation on "How to Land The Luxury Listing and Get it Sold In A Shifting Market". Sue also is Part Owner of KW UK Region.
Sue speaks at Inman Connect Global Conference in NYC regularly, is on stage at KW International events regularly, and has built relationships with almost all of the relocation companies and agents across the country over the years, resulting in 25% of our business being referred through relocation companies or referrals from other agents.
Casting a Wide Net
Every very house has its unique features, and we highlight these in our marketing. Our marketing team is collaborative and we create the perfect marketing campaign for each listing to attract the most amount of buyers for your house.
Global Network
Lifestyle Marketing
So Your future Buyer Can Envision Living In their New Home and Community - We want to know your story. What have you loved about living there?
Covid 19
Introducing: The Sue Adler Team’s “Virtually Virtual” Home Showing Process!
As we navigate through life with this global pandemic, we face the challenge of keeping our community safe, while helping our clients meet their essential housing needs. As such, we have come up with a “virtually virtual” way of showing homes to those who have to buy or sell at this time.
Here is what we are seeing:
-Families living in urban apartments, eager to move into a safe and spacious suburban home with a yard
-Families that have been sheltering in place, seeing the need for a space with first-floor living quarters that their aging parents can move into
-Renters whose leases are ending, with the need to purchase a home ASAP
-Sellers whose homes went under contract before COVID, with the need to find a new home to purchase ASAP
-Sellers who plan to relocate to another state, with the need to sell their home
-Buyers who have already sold their out-of-state property with the intention of relocating to NJ, anxious to purchase a new home
In order to serve the essential housing needs of our clients, while keeping everyone safe, we have developed a carefully thought-out plan.
Here’s how it works:
Digital Showcases: All of our listings now have a Digital Showcase that interested Buyers must review prior to scheduling a showing. Each showcase features 25+ photos, a Video Walk-Through and/or 3-D Matterport Walk-Through, an Interactive Floor Plan, a Virtual Brochure with full details on the house, and a Survey (if available), as well as photos of the mechanicals and ceiling height, and a Seller’s Property Disclosure, which are available upon request.
Tailored Showings: Understanding that each Buyer and Seller has different needs, we will tailor the showing process for each client. We are offering both FaceTime and Zoom showings, both of which can be done on an individual basis or through one of our Virtual Open Houses.
For the buyers who wish to schedule an in-person “no-touch” showing in order to make an informed purchase decision, we have specific safety measures in place. They must abide by the following:
-Buyer to send pre-approval when setting up a showing appointment
– Buyer and Seller to sign COVID-19 disclosures prior to the showing
-Seller to leave all lights on, open some windows for ventilation and open all interior doors so that clients do not need to touch anything while in the home
-Buyer and Agent to arrive with their own gloves and masks. Booties will be supplied
-Agent to access the key in the lockbox and open the front door
-Buyer and Agent to alternate walking through the house to ensure the practice of social distancing
-Buyer to refrain from bringing children to showing
I’m excited to report that since launching this virtual vetting process on April 15th, The Sue Adler Team has put 6 homes under contract. My team and I are here to guide you through this new process and provide all parties with a worry-free experience. During this time of uncertainty, you can relax knowing that you have a caring, experienced, and highly skilled team of real estate experts working for you. We are grateful for the opportunity to help you and your family achieve your real estate goals.
Yours to count on,
Sue Adler
973-936-9129
Welcome! We look forward to getting to know you and helping you achieve your real estate goals. We care about your safety, and as such, we’d like to introduce you to The Sue Adler Team’s Safe Home Selling Process. Click here to read the details!